I’ve got a confession to make.
I had five different blogs before Aliventures that I started, worked on for a while, then abandoned. (One got ditched after two weeks; my best attempt lasted a year and a half.)
With all those blogs, I made the right call. They weren’t on topics that interested me enough to stick with them for good. They weren’t “me”.
It definitely didn’t help, though, that as I lost interest, I barely posted at all.
However much you love your blog’s topic, you’re not going to get far if you don’t blog consistently.
If you don’t publish posts regularly, you’ll find that:
- You get out of the habit of writing for your blog, and feel a lot of resistance towards getting going again.
- You lose any momentum you’ve built up – your readership and traffic levels may not drop dramatically, but they’re certainly not growing.
- You feel discouraged, and eventually, give up on your blog. That might be a deliberate decision to stop blogging, but more often, it just happens. You don’t blog for a few weeks … then a few months … and eventually you realise you stopped years ago.
Of course, the easy answer here is to just blog regularly – every week, or twice a week, or three times a week – without fail.
But it isn’t really as easy as that.
Life gets in the way, for one thing – even the lovely bits of life. In the past six years of blogging on Aliventures, I’ve had two house moves, a wedding, two pregnancies, two babies … none of which have exactly been conductive to the smooth running of the blog.
And for many bloggers, writing itself is hard at times. Perhaps you struggle to stay motivated, or you never seem to have any ideas. Even when life is going reasonably smoothly, it can be incredibly hard to stick with your blog, week in, week out.
One of the key things that helps me is to have a clear blogging workflow. In the past – particularly pre-kids – I just wrote posts on the days when I wanted to publish them. That works well for some bloggers, but for me, it became all too easy to let busyness take over.
These days, I have a system – which I’ll share in a moment. Before I get to it, though, a couple of important notes:
#1: While you’re working through this plan, it’s okay to hit “pause” on your blog. Don’t worry about publishing new content until you’ve got well ahead with ideas and plans. If you leap back in too soon, you’ll just end up back at square one.
#2: Feel free to tweak this plan to suit you. I’d definitely recommend giving it a go as-is to begin with, but if there’s something that isn’t quite right for you or your preferred way of working, feel free to improve on it! You might want to leave a comment below to let us know what you’ll be changing, in case your tweak would work well for someone else reading.
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